I think the key divide between the interactive media and the narrative media is the difficulty in opening up an empathic pathway between the gamer and the character, as differentiated from the audience and the characters in a movie or a television show.
Fox Interactive Media's acquisitions of Newroo and kSolo demonstrate our commitment to empowering users with interesting tools that they can use to further enhance their online experience and online identity.
The heart of Dragon's Lair has always been its compelling story. With Dragon's Lair 3D, we think the team has really created an interactive animated movie.
Apparently the new high-tech Star Wars toys will be in stores any day now. The toys can talk and are interactive, so they can be easily distinguished from Star Wars fans.
The smug complacency of technology adverts disguises a pretty mixed picture, with too many people not connected, too many passive users of technologies designed for interactive, and far too much talk about empowerment but far too little action to make it happen.
I think interactive television is doomed. It's a dead end.
Education should not be about building more schools and maintaining a system that dates back to the Industrial Revolution. We can achieve so much more, at unmatched scale with software and interactive learning.
And so the idea was, well maybe you can take an Atari video game machine, where people plug in a game cartridge, and plug in a modem, and tie that into a telephone, and essentially turn that game in the machine into an interactive terminal.
There are plenty of skills I've learned from playing video games. It's more interactive than watching TV, because there are problems to solve as you're using your brain.
The menu should be part of the entertainment, part of the dining experience. It's kind of like reading the 'Playbill' when you go to the theater. It should be an alluring and interactive document. Does it have burn marks on it from the candle? If you ever get a greasy menu with food stains on it, it's time to run like hell.