Jeff Bezos — American Businessman born on January 12, 1964,

Jeffrey Preston "Jeff" Bezos is an American entrepreneur and investor. He is a technology entrepreneur who has played a role in the growth of e-commerce as the founder and CEO of, an online merchant of books and later of a wide variety of products. became the largest retailer on the World Wide Web and a model for Internet sales. In 2013, Bezos purchased The Washington Post newspaper. As of December 2015, Bezos' personal wealth is estimated to be US$ 59.3 billion, due in part to a recent spike in Amazon's stock price, ranking him 5th on the Forbes list of billionaires... (wikipedia)

The common question that gets asked in business is, 'why?' That's a good question, but an equally valid question is, 'why not?'
Because, you know, resilience - if you think of it in terms of the Gold Rush, then you'd be pretty depressed right now because the last nugget of gold would be gone. But the good thing is, with innovation, there isn't a last nugget. Every new thing creates two new questions and two new opportunities.
A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.
If your customer base is aging with you, then eventually you are going to become obsolete or irrelevant. You need to be constantly figuring out who are your new customers and what are you doing to stay forever young.
The one thing that offends me the most is when I walk by a bank and see ads trying to convince people to take out second mortgages on their home so they can go on vacation. That's approaching evil.