When consumers purchase a Toyota, they are not simply purchasing a car, truck or van. They are placing their trust in our company.
My dream was to go to Nashville. I had my sights set on my dream. I used to have an '89 Toyota Ford truck. On the front of the truck, I had this license plate with cowboy boots and a guitar that I had airbrushed at Wal-Mart. It said 'Chasin' A Dream.' That was kind of my motto.
I rolled the second car that I ever owned, a Toyota 4 Runner. This was winter in Colorado, two weeks before the 2002 Olympic trials. I was driving in the outside lane, and my rear tire caught some black ice, and we totally turned sideways to the point where we were heading right toward the median.
Everyone says Toyota is the best company in the world, but the customer doesn't care about the world. They care if we are the best in town, or not. That's what I want to be.
I drive a tiny Toyota iQ. I'm quite frugal and often cut my own hair.
The hundreds of thousands of men and women at Toyota operations worldwide - including the 172,000 team members and dealers in North America - are among the best in the auto industry.
I love driving. I still drive a 1993 Toyota Camry. I do want to get an electric car, but it's less of a carbon footprint if you keep your old, fuel-efficient car on the road than if you say 'build me a whole new car.'
I really haven't been cognitive of gas prices. It wasn't until I filled up my husband's Toyota Prius Hybrid that I had a moment of understanding of how people who drive gas cars feel.
It is in Toyota's DNA that mistakes made once will not be repeated.
I don't mean to in any way impugn the makers of Bentley, but that car is nuts. When I do drive, I drive a Toyota Prius. So driving around the streets of Albuquerque in a Bentley made me feel so fake-a-rooney.