Lei Jun — Chinese Businessman born on December 16, 1969,

Lei Jun is a Chinese businessman who is known for founding Xiaomi Inc, one of China's largest technology companies. Lei's practice of deliberately using presentation slides and wearing clothing identical to former Apple Inc. CEO Steve Jobs has attracted criticism, whilst his company has been accused of copying the designs of Apple Inc. products... (wikipedia)

Do what you want to do. Do what you like to do.
We got to know a lot of investors and know what they like and don't like. Through many co-investments opportunities, we have built trust among these investors. So when it came to investing in Xiaomi, things were a lot easier.
Things get much easier if one jumps on the bandwagon of existing trends.
Most of the fans have ideas about their perfect phone. But many of them can't do it because building a phone is tough. So they would give us feedback about the features that they think should be included in our next model. And if we incorporated that in our new phone, they will share the good news with their friends.
Xiaomi looks a bit like Apple but is really more like Amazon with some elements of Google.