Robert Mondavi — American Businessman born on June 18, 1913, died on May 16, 2008

Robert Gerald Mondavi was a leading California vineyard operator whose technical improvements and marketing strategies brought worldwide recognition for the wines of the Napa Valley in California. From an early period, Mondavi aggressively promoted labeling wines varietally rather than generically. This is now the standard for New World wines. The Robert Mondavi Institute for Wine and Food Science at the University of California, Davis opened October 2008 in his honor... (wikipedia)

There are a lot of people with a lot of money, and I'm amazed they don't understand what a great pleasure it can be to give.
I've always wanted to improve on the idea of living well, In moderation, wine is good for you - mentally, physically, and spiritually.
Even more importantly, it's wine, food and the arts. Incorporating those three enhances the quality of life.
Ever since I was a child, I wanted to excel in everything.
We want to raise the art of living well.