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If a brand genuinely wants to make a social contribution, it should start with who they are, not what they do. For only when a brand has defined itself and its core values can it identify causes or social responsibility initiatives that are in alignment with its authentic brand story.
We need business to understand its social responsibility, that the main task and objective for a business is not to generate extra income and to become rich and transfer the money abroad, but to look and evaluate what a businessman has done for the country, for the people, on whose account he or she has become so rich.
Companies should not have a singular view of profitability. There needs to be a balance between commerce and social responsibility... The companies that are authentic about it will wind up as the companies that make more money.
Successful people have a social responsibility to make the world a better place and not just take from it.
'6 Times' is an attempt to reinvestigate the social responsibility of sculpture. The body in question is a particular body, but it doesn't really matter whose it is.
The voluntary approach to corporate social responsibility has failed in many cases.
I believe in trying to get a balance between individual freedom on the one hand and social responsibility on the other.
I wear two hats. The one is business and increasing my shareholders' value; the other is social responsibility.
For me, I've learned about what it means to focus on a culture, to build social responsibility, and the idea of a company as a super-organism.
Despite their good intentions, today's businesses are missing an opportunity to integrate social responsibility and day-to-day business objectives - to do good and make money simultaneously.