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Advertising is a business of words, but advertising agencies are infested with men and women who cannot write. They cannot write advertisements, and they cannot write plans. They are helpless as deaf mutes on the stage of the Metropolitan Opera.

I am always looking for a cool tee shirt; maybe one with a rock band or an old advertisement.

There is no advertisement as powerful as a positive reputation traveling fast.

Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine.

Giving feels good, but it's also good for the bottom line. Charity is a viable growth strategy for a lot of companies. Our customers get excited to be a part of what we're doing. If you ask anyone wearing Toms how they first heard about us, most won't mention an advertisement; they'll say a friend told them our story.

There is no need for advertisements to look like advertisements. If you make them look like editorial pages, you will attract about 50 per cent more readers.

Promise, large promise, is the soul of an advertisement.

I'm a walking advertisement for PBS and for the Discovery Channel. All of my DVR settings are pretty much set to record anything that's on the Discovery Channel. I'm a big fan of 'MythBusters' and 'Deadliest Catch,' and I'm constantly watching 'Moyers & Company' and the 'NewsHour' and 'Antiques Roadshow.'

Politeness and civility are the best capital ever invested in business. Large stores, gilt signs, flaming advertisements, will all prove unavailing if you or your employees treat your patrons abruptly. The truth is, the more kind and liberal a man is, the more generous will be the patronage bestowed upon him.

We read advertisements... to discover and enlarge our desires. We are always ready - even eager - to discover, from the announcement of a new product, what we have all along wanted without really knowing it.

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