People come to Cannes just to advertise their films, not with a particular message. But the advantage is that if you go to the festival, you get so much press coverage in three days that it advertises the film for the rest of the year.
Advertising is only evil when it advertises evil things.
In my opinion FOX is known for being a network that just advertises, and that's pretty much how they get their viewers.
Technology has not only changed the way people are able to view movies, it has changed the way our industry produces and advertises movies.
When a place advertises itself as 'World Famous,' you may be sure it isn't.