A hunk of beef raised on Scottish moorland has a very different ecological footprint from one created in an intensive feedlot using concentrated cereal feed, and a wild venison or rabbit casserole is arguably greener than a vegetable curry.
Eric Schmidt looks innocent enough, with his watercolor blue eyes and his tiny office full of toys and his Google campus stocked with volleyball courts and unlocked bikes and wheat-grass shots and cereal dispensers and Haribo Gummi Bears and heated toilet seats and herb gardens and parking lots with cords hanging to plug in electric cars.
I've always loved words. I ate up all the books I could get my hands on, and when I couldn't get books, I read candy wrappers and labels on cereal and toothpaste boxes.
Looking back, some of the happiest moments of my childhood were spent with my arm in packets of breakfast cereal, rootling around for a free gift.
Do we need to have 280 brands of breakfast cereal? No, probably not. But we have them for a reason - because some people like them. It's the same with baseball statistics.