Robert Teeter — American Politician

Robert M. Teeter was an American Republican pollster and political campaign strategist... (wikipedia)

Look at the declining television coverage. Look at the declining voting rate. Economics and economic news is what moves the country now, not politics.
Research has shown that the perceived style of leadership is by far the most important thing to most voters in evaluating officeholders and candidates.
People feel that decisions about their jobs, the way their children are educated, how their church functions, and products they buy are made by someone and some place so distant that they can't find anybody to talk to that has any influence over them.
Whatever he does should be seen as working at the Presidency and if he goes to Colorado for Christmas, it should be for a minimum amount of time, the family tradition and family get-together aspect emphasized, and it be seen as a working vacation.
People just automatically say 'If this guy is George and Barbara Bush's son, we don't have any question about those personal qualities that we were fooled on by Clinton.'