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Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
Starbucks is the last public space with chairs. It's a shower for homeless people. And it's a place you can write all day. The baristas don't glare at you. They don't even look at you.
I've always thought legal addictions are a great way to create a business. Starbucks is a wonderful example.
You know, even working actors can end up having a lot of spare time. And you can either go sit at the Starbucks and wait for your agent to call you, or you can go learn how to build a Shaker blanket chest with hand-cut dovetails.
Karma is experience, and experience creates memory, and memory creates imagination and desire, and desire creates karma again. If I buy a cup of coffee, that's karma. I now have that memory that might give me the potential desire for having cappuccino, and I walk into Starbucks, and there's karma all over again.
I look like a real bag lady when I go to Starbucks with my dog and get my chai.
Starbucks goes to a great effort, and pays twice as much for its coffee as its competitors do, and is very careful to help coffee producers in developing countries grow coffee without pesticides and in ways that preserve forest structure.
During my breakdown, many things, tiny things I had not even registered before, had begun to torment me with guilt. I used to steal Splenda from Starbucks. I would go into a Starbucks whenever I needed the sweetener and would take a fistful of packets, even when I didn't buy a coffee.
I'm so spoiled - I must have a Starbucks vanilla latte every day.
Starbucks represents something beyond a cup of coffee.