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I don't think I've ever seen pie advertised. That's how you know it's good. They advertise ice cream and other desserts. They advertise the bejeezus out of yogurt, but I haven't seen one pie commercial.
If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.
In good times, people want to advertise; in bad times, they have to.
Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.
People come to Cannes just to advertise their films, not with a particular message. But the advantage is that if you go to the festival, you get so much press coverage in three days that it advertises the film for the rest of the year.
Advertising is, of course, important because advertise is the final design. It's the last layer that speaks to the customer, that tells them what you have.
Drones photograph, prospect and advertise real estate from golf courses to skyscrapers; they also monitor construction in progress.
Many people think it's in bad taste to advertise for an insane asylum... but come on down. We're going crazy.
As you begin your tour of the United States, you may as well know that one American national trait which irritates many Americans and must be convenient for our critics is that we relentlessly advertise our imperfections.
I'm trying to protect what I advertise. That's my stance on any kind of self-expression.
