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My advice to you is not to inquire why or whither, but just enjoy your ice cream while it's on your plate.
I don't think I've ever seen pie advertised. That's how you know it's good. They advertise ice cream and other desserts. They advertise the bejeezus out of yogurt, but I haven't seen one pie commercial.
I don't know why people eat so badly. I could eat pasta all the time, but it really is fattening. And I love ice cream, but I can't do that. There was a time, until I was in my mid-forties, when I could eat a whole pizza - and really, no effect.
My family lived off the land and summer evening meals featured baked stuffed tomatoes, potato salad, corn on the cob, fresh shelled peas and homemade ice cream with strawberries from our garden. With no air conditioning in those days, the cool porch was the center of our universe after the scorching days.
I was sporty in high school. I played tennis and hockey, and was basketball captain. Then I went to university and stopped doing sport and started eating ice cream.