Never stop testing, and your advertising will never stop improving.
So that the record of history is absolutely crystal clear. That there is no alternative way, so far discovered, of improving the lot of the ordinary people that can hold a candle to the productive activities that are unleashed by a free enterprise system.
Over the next two years UNICEF will focus on improving access to and the quality of education to provide children who have dropped out of school or who work during school hours the opportunity to gain a formal education!
If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.
A successful economic development strategy must focus on improving the skills of the area's workforce, reducing the cost of doing business and making available the resources business needs to compete and thrive in today's global economy.