Giving feels good, but it's also good for the bottom line. Charity is a viable growth strategy for a lot of companies. Our customers get excited to be a part of what we're doing. If you ask anyone wearing Toms how they first heard about us, most won't mention an advertisement; they'll say a friend told them our story.
You know, you hear people talk about soul mates? That one person that you see, and that's it for you? Well, TOMS is the business equivalent of a soul mate for me.
With TOMS, I found a way to create sustainable giving and consistently help those who are in need.
Walk away from anyone who is unduly focused on vacation and compensation. It's a sign of potential trouble. No matter how talented you are, if you don't really want to work at TOMS, you'll never work out here.
People often ask me what I consider my goal to be at TOMS. The truth is that it's changed over the years. When we first began, the goal was to create a for-profit company to help the children that I met in a small village in Argentina.