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The queen of aggregation is, of course, Arianna Huffington, who has discovered that if you take celebrity gossip, adorable kitten videos, posts from unpaid bloggers and news reports from other publications, array them on your Web site and add a left-wing soundtrack, millions of people will come.
Whenever I have free time, I love to just lay in my bed and watch YouTube videos, watch movies. Just basically do nothing.
I was a daughterless mother. I had nowhere to put the things a mother places on her daughter. The nail polish I used to paint our toenails hardened. Our favorite videos gathered dust. Her small apron was in a box in the attic. Her shoes - the sparkly ones, the leopard rain boots, the ballet slippers - stood in a corner.
I always say that the real success of Wine Library wasn't due to the videos I posted, but to the hours I spent talking to people online afterward, making connections and building relationships.
Apart from photography and music videos, I also do graphic design.
I'm not a model, I'm an artist. In one of my videos, I'm doing this shot of me with no make-up on where I've just woken up, and I don't think a lot of people would be comfortable enough to do that. But that's the way I look. This is who I am. Let's enjoy it. Let's just live life to the full while we're all here.
Videos have to go hand in hand with your music, so that's why, ultimately, they should be created by the artist. And if they're not, it doesn't really add up to me.
I enjoy the videos with the sound off, where you can look at the belly buttons and everything. Really some pretty girls, but I don't know about the music.
Back in college, I remember shooting stupid videos with my friends. It would be us going around town in capes pretending we were superheroes.
Viral videos aren't just about being funny. They're about identity creation.