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The field of ageing research is full of characters. We have hucksters claiming that cures for ageing can be bought and sold; prophetic seers, their hands extended for money, warning that immortality is nigh; and would-be Nobelists working methodically in laboratories in search of a pill to slow ageing.
Business is war! Its leaders are strategic commanders, who boldly snatch victory from the jaws of defeat - and who perform other acts of derring-do. This kind of talk sounds great in the boardroom, and, for that matter, in the bookstore, where dozens of authors counsel would-be corporate warriors.
Guantanamo Bay houses enemy combatants ranging from terrorist trainers and recruiters to bomb makers, would-be suicide bombers, and terrorist financiers.
Abstract Expressionism - the first American movement to have a worldwide influence - was remarkably short-lived: It heated up after World War II and was all but done for by 1960 (although visit any art school today and you'll find a would-be Willem de Kooning).
Big companies often use their leverage to take stakes in would-be suppliers, especially in the technology business.
On our watch, the conversation with a would-be suicide bomber will not begin with the words, 'You have the right to remain silent.'
Lesson to would-be fame seekers: It's not really a new world when it comes to celebrity. There are no shortcuts. It's still talent, perseverance and hard work. Even the speed and reach of the Net can't create lasting value and income overnight.
Would-be drug companies must either produce medicines that stand up to federal scrutiny, demonstrate that their data has value to other companies, or go out of business.
As would-be songwriters, our interest was in black music and black music only. We wanted to write songs for black voices.
I do not want our children and grandchildren to live in a world where everyday they fear some regional strongman with weapons of mass destruction. We need to send a message to these future would-be bullies: you will not be allowed to threaten the world.