Kevin Plank — American Businessman born on August 13, 1972,

Kevin A. Plank is an American businessman, CEO and founder of Under Armour, a manufacturer of sports performance apparel, footwear and accessories, based in Baltimore... (wikipedia)

The sports apparel industry was dominated by the big shoe companies. But there was a void in apparel and I decided to fill it.
Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself. It's aspirational, it's inspirational.
I've always been a hustler.
My love of horses began in College Park, with me and 10 friends on two couches and a keg of beer in the back of a truck, heading to Pimlico at 6 A.M. to mark our place in the middle of the Preakness infield, where we never saw a horse run.
You need to put your hands around the throat of your business, and you need to run it. There's no other way.