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Giving feels good, but it's also good for the bottom line. Charity is a viable growth strategy for a lot of companies. Our customers get excited to be a part of what we're doing. If you ask anyone wearing Toms how they first heard about us, most won't mention an advertisement; they'll say a friend told them our story.Blake Mycoskie
If someone comes to me, any community in the Northern Territory, with a viable economic future, and says, 'We want to be part of a bold new approach,' I'll put them down as a major project, and I'll do everything I can to help them out.Adam Giles
'Harry Potter' opened so many doors for young adult literature. It really did convince the publishing industry that writing for children was a viable enterprise. And it also convinced a lot of people that kids will read if we give them books that they care about and love.Rick Riordan
People get so attached to a position which they identify themselves with that they just spurt it out, but they can't really give you a viable reason why they feel that way.Serj Tankian
Meanwhile, our young men and women whose economic circumstances make military service a viable career choice are dying bravely in a war with no end in sight.Charles B. Rangel