Willy Bogner, Jr. — American Designer born on January 23, 1942,

Willy Bogner, Jr. is a former alpine ski racer from West Germany and a renowned fashion designer and inheritor of the Bogner clothing brand, originally set up as "Willy-Bogner-Skivertrieb" by his father, Willy Bogner, Sr.... (wikipedia)

Quality has always been the overriding factor for us. But you also have to have happy people working for you.
I always try to be a universalist, not a specialist.
If we admit it or not, skiing is a little bit of show biz.
We have been around in the States in the ski wear market since the 1950s, but now we feel we can compete in the sportswear field.
I adjust my priorities according to the most important project I'm involved in at the time.