I started riding the whole 'fluffy' train, and it's a cute word and socially a lot more acceptable than someone saying is fat or obese. If you call a girl 'fat,' yo, she'll raise hell, but if you say, 'Aw girl, look at you, you're fluffy,' there's almost a sexy appeal to it.
I would argue heavily that the time that has been allocated to social used to come from television, and people are benefitting from it. People who are saying, 'Aw, you're spending all your time on Facebook, or all your time on Twitter,' I'd like to understand what the person used to do with that time.
Even when I see a beautiful woman, I think, 'Aw, her life must be amazing.' Everyone does it. That's human nature to believe that beauty is everything.
Who is my biggest inspiration? Wow... I really, without wanting to sound 'aw gee shucks,' I'd have to say my wife who taught a rather uptight Englishman what there is to be got out of life. Susan is my greatest inspiration. She has more integrity than anyone I know, and integrity is more important than anything for a happy and successful life.
You're always more critical of your own country. People will talk about stuff in Britain, and I'll go: 'Aw, it's not that bad,' but at home, it's different. It's inside you.
Some people remaster their records six, seven times, remix it three, four times, spend a million hours, then they always go back and hear a demo of it and they'll say, 'Aw that sounds so much better than the final mix.'
All I have to do is be me on stage. But acting, I have to be someone else, and walk how they would walk and blink how they would blink. I used to talk about it bad like, 'Aw man, that person made $10 million a movie?' But now I understand why they do. I get it now.
I did a couple songs with this hip-hop guy named Tim Dark. He was working in the same studio I've been working in, he heard my music and he said, aw man, I've got to do something with you.
I don't understand why people make me want to make music that's a join-the-dots thing by numbers. I find it really difficult when people say, 'Aw, you should have made a really big hip hop record, that would have been really good for you' or, 'You should have made a song like Lily Allen, that would have been so great.'
What's so touching is the way we fight the war right until the moment our business is taken care of and then we turn on a dime and we immediately start taking care of people. It's like a shock and aw shucks campaign.